Why would you?

From today’s Herald Sun;

A fast-food chain’s sale of a 4520-kilojoule hamburger is irresponsible and a sign the industry is ignoring health warnings about obesity, experts say.

TV commercials are promoting the Hungry Jack’s Quad Stack Burger, which contains four beef patties, four slices of cheese, two rashers of bacon, barbecue sauce and two sugared buns.

It contains 71g of fat, 34.7g of saturated fat, 1930 milligrams of sodium and 74.8g protein.

The burger, which sells for $5.95, has no salad and the calorie content equates to more than half a woman’s recommended daily energy intake and almost one-third of a man’s.

Dietitian Tanya Lewis said Hungry Jack’s was being irresponsible in selling the new burger.

“I was quite surprised that with so much media about healthy eating and the whole anti-supersize thing that they would come out and do the exact opposite,” she said.

“I wasn’t too impressed when I saw it on the TV, and even the people who watched it with me, who weren’t dietitians, said the same thing. It was a bit like ‘what are they thinking?’.”

“It seems a bit irresponsible to me – even the way they’re marketing it, you would think they might offer a free salad with it to try to even things up but they haven’t even done that.”

Since 2006, the same burger has been sold by the Hungry Jack’s equivalent in the US, Burger King, sparking similar outrage there and across the globe.

Why would you? Why would you sell it? Why would you buy it? Why would you eat it?

Shame. Shame. Shame.

Off my soapbox now.

Exercise at both ends of the day today, up early for a swim, the usual 80 laps or 2km in just under 50 minutes, then a nice spa. After work a slowish 6km loop with Alyssa – 5:42 min/km. We did have a couple of Jelly Beans at about the half-way mark and they seemed to go down okay.